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- Cross-Media promotion：
- From 2006 we started a research on Cross-Media entertainment, and strive to overseas TV to learn the methods and cases of Cross-Media entertainment, our studies have been published in domestic media.
- What are five kinds of Cross-Media content method :
- 1、Repurposing
- 2、Altering
- 3、Adapting
- 4、Augmenting
- 5、Stretching
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